Google has been recommending webmasters prepare for mobile for years. The number of mobile Internet users has boomed, and Google wants them to have the best experience possible. This is why mobile usability has been a ranking factor for some time. Now… Google is about to take it to the next level.
It's official: Mobilegeddon is coming on April 21. It's in everyone's mouth, but what is it exactly? What does it mean for you? What opportunities does it bring? These are the questions we're about to answer.
What is #Mobilegeddon?
Mobilegeddon is the name given to the upcoming Google algorithm update. Here is what Google recently said about this update: “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.”
This is big news, right. Around 50% of all visits to sites are from mobile devices, and this is only increasing!
Right now, you are probably thinking about yourself and your clients… You want to make sure the websites are mobile-friendly, so they don't suffer any ranking loss when the update is released later this month. Actually… Their rankings could even increase, especially if your competitors are slow to react, or don't react at all. The good news… We've got you covered. SERPed.net can tell you if a website is mobile-friendly or not. If not, you will see a list of things you can improve, to increase mobile usability.
Here are the main benefits of having a mobile-friendly website:
1) Your website will NOT suffer any Google ranking loss when Mobilegeddon comes
2) Your website is likely to get better Google rankings (if your competitors don't optimize their website)
3) Your website will get a ‘Mobile-friendly' tag in Google's mobile search results (which will improve your CTR)
4) Your mobile visitors will have a good user experience (which will increase your average time spent on site, etc.) – This is exactly what Google wants for mobile users…
We should have got your full attention by now!
Now your mind is free, you are probably thinking about all the business opportunities this update brings… Imagine being able to find websites that are not mobile-friendly, contact their respective owners and offer them your services, to help them increase mobile usability and survive Mobilegeddon. Again, we've got you covered. We are proud announce the release of a new killer tool called ‘Mobile Prospector' that allows you to do that almost totally automated, and cash in on Mobilegeddon.
How You Can Find Potential Clients
With ‘Mobile Prospector', all you need to do is to enter a keyword (any keyword, in any country supported by Google). You could start searching for local businesses near you, and then expand to other cities, states and even countries. Everyone needs a mobile-friendly website now or they will lose 50+% of traffic!
The tool will scan Google's top 50 results for that keyword and check if the websites are mobile-friendly or not. Then simply select the ones that are not and compile a report (the contact details of the website owners will be automatically added to the report, when available). Don't worry, it's much simpler than it sounds. We've made it super easy for you. All of this can be done in just a few clicks.
How You Can Contact Them
Once you have a list of websites that are not mobile-friendly (and thus very likely to lose Google rankings when Mobilegeddon comes), you can bulk email their respective owners and offer them your services. Simple, right? Make sure you tell them about Mobilegeddon and its consequences on their Google rankings. Send them a solid proposal and wait for the phone to ring…
How You Can Make Their Website Mobile-Friendly
You have a few different options here…
As mentioned above, SERPed.net can tell you if a website is mobile-friendly or not. If it isn't, you will see a list of things you can improve, to increase mobile usability. If you are a coder, or have one in your team, you will be able to implement most of these changes without any problem.
Alternatively, you can recommend them to use a mobile-responsive template. Simply find what CMS they use (WordPress, Joomla, etc.) and show them mobile-responsive templates they could use. There are hundreds of templates out there that can help you turn any website into a mobile-friendly website in just a few minutes.
Otherwise, you can use a service like Duda Mobile, which can help you turn any website into a mobile-friendly website in just a few minutes. This is a paid service, but is worth every single penny. You can charge your clients a little more to cover the costs and if they stop paying, you simply cancel the service and their site drops like a rock in Mobile Rankings. Talking about having a client for life! For more information on how simple DudaMobile is to implement for any site, click here…
Walkthrough Video Training
Check out this short video showing you how you can:
– Find Non Mobile Friendly sites
– Email the owners 100% whitelabel and branded reports
In Just a few clicks!:
Click Here to visit the ‘Mobile Prospector' to give this insanely powerful lead generation tool a try!