A few weeks ago we announced the launch of SERPed Agency, a new membership add-on specifically designed for digital agencies.
The good news is…
We're already adding features to it, with the release of Map Pack Prospector, a new lead generation tool that allows you to find local businesses that need help with SEO, so you can get in touch with them and offer them your services.
To run a search and find prospects, simply open Advanced Prospector and click on the blue + button located at the top right, which will open this modal:
As you can read, Map Pack Prospector helps you: “Find local businesses that are outside Google's 3-Pack and send their respective owners an email to let them know how you can help them rank higher and get more business.”
Click on this box to open the search form:
Then, simply fill out the form:
- Enter a keyword e.g. french restaurant
- Enter a location e.g. new york
- Select a search phrase e.g. “french restaurant new york” or “french restaurant in new york”…
- Select a language
- Click on “Generate Report”
Map Pack Prospector will then scan Google's local results using this search phrase and list all the businesses it finds, as shown below:
No need to contact the first 3 local businesses, as they are already in Google's 3-Pack. However, all other businesses should be interested in being ranked higher in local results… This is where you come in!
Please note that you can view more information by clicking on the (i) button:
Then, simply select the local businesses you would like to get in touch with by ticking the boxes on the left and clicking on “Email/Download Prospects”.
Then this modal will appear:
From here you must simply:
- Select a company profile (to show your brand, contact details, etc.)
- Make sure there is an email address for each business
If the email address is not provided by our system, we invite you to visit the website or Facebook page of the business in question. You should be able to find it quite easily.
As you can see, you also have the option to export this data as a CSV file.
Then, click on “Next Step”…
In this step, you can draft the email that will be sent to the local businesses you selected. We provide you with an email template of course, with some shortcodes. You can modify it, or write your own email and then save it as a template… This is completely up to you!
You have the option to preview the email of course… If everything is fine, click on “Send Email”.
To do so, go to “My Profile” and click on the “Integrations” tab. You can use SendGrid, Mailgun or any other SMTP provider.
If you don't want to use an SMTP provider, no problem… Simply use the CSV export function and email these businesses the way you want… using Gmail, Outlook or any other email service provider.
Then, simply wait for your email notifications to start pinging or your phone to ring ? Not everyone will get back to you of course, but even if only 3-4 business owners get back to you, out of 100… It's still 3-4 leads, right? For just a few minutes of work…
Last but not least, you can access your email history from the results page, to see who you contacted exactly, what email they received and so on, to keep track of everything and make sure you are not missing any important information.
That's how you can find local SEO leads in just a few minutes ?
If you are a member but don't have the Agency add-on yet, log into your account, click on the “Agency” button located in the top and follow the on-screen instructions.
If you have questions or feedback, don't hesitate to leave a comment below.