What is Anchor Text in SEO? ⚓

SEO has a lot of “secrets”. There are no exact hacks into achieving success on Google results, but relatively minor details can make a big difference when optimizing your website or a client’s. One of these secrets is what is anchor text. But what is anchor text in SEO? It can affect your internal and…

Content Strategy For Pain Point SEO

If you check your analytics frequently, you’ll most likely have noticed that most of your traffic comes from a few blog posts. However, the posts with the highest traffic are not always the ones that bring in the most conversions. This seems counterintuitive, but we’ll explain why. Many of the keywords that bring in the…

Keyword Clusters 🔍 A Quick Guide

As you may already know, we recently launched a new keyword research feature called Keyword Clusters. In this article, we’ll dig into what keyword clusters are, how you can use them, and how this feature can help you with your content strategy. Let’s dive in! 🤿 What Are Keyword Clusters? Keyword clusters, like the name…